Revenge of the apprenticeship

As above they expect you to know everything already before starting, so how on earth is this an apprenticeship?

But it clearly isn't an apprenticeship, it's just a way of getting a position filled on the cheap.

Copy and pasted from the apprentices website:

All apprenticeships should conform to the following:

• An appropriate work-based qualification such as a National Vocational Qualification (NVQ) at either Level 2 or Level 3;
• Key Skills qualifications, e.g. working in teams, problem-solving, communication and using new technology;
• A technical qualification such as a BTEC or City & Guilds (relevant to the specific Apprenticeship);
• Other qualifications or requirements as specified by the particular occupation.

Which this so called apprenticeship does not offer. It's a full-time job, there is no qualification being worked towards. The person that meets their specification already knows the job so in what sense are they serving an apprenticeship? It's just cynical exploitation.

Mind and boggles are thoughts which come to mind